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Rum and The Future

Rum and The Future

Year after year, pronouncements from various industry magazines and merchants suggest Rum, as a category, has a bright future as the “Next Big Thing.” But, it has always struggle to gain purchase on consumers, so the question is: “why?” In an article in Imbibe last year, Nate Brown suggests that rum suffers from an identity … Continued


Should we care about who makes the wine we drink?

Should we care about who makes the wine we drink?

One of the main reasons anyone falls in love with wine (as opposed to regularly downs a bottle or two– there is a difference) is its diversity and its ability to stimulate thought and emotion, but in common with all agricultural products, that diversity is diminishing in an age of mass production. With the level … Continued


2017 Burgundy En Primeur

2017 Burgundy En Primeur

Founded in 1891, The Caledonian Club is known as a little bit of Scotland in the heart of London. It’s also a stone’s throw away from our shops in Belgravia and Knightsbridge, making it an excellent location for our annual Burgundy En Primeur tasting. Whilst the Scots were busy setting up their 19th Century enclave, … Continued


2019: The Year of Zero Alcohol?

2019: The Year of Zero Alcohol?

As January begins, the excesses of the festive season come clearly into view: the morning after the night before, when a detox from all the rich food and booze seeming like the only corrective. “Dry January,” the movement of abstaining from alcohol for the entire first month of the year, has grown in popularity over … Continued


Bark! The Disheveled Afghans Sing!

Bark! The Disheveled Afghans Sing!

When we were asked to partner up with the Dogs’ Trust for their annual woof-a-long Carol Concert at Chelsea’s filmic, if unimaginatively named, ‘Old Church’, we damn near bit their hands off, in the style of an irascible Jack Russell*. We were more than chuffed to serve up some Prosecco, some reds, some whites, some … Continued


For Goodness Sake

For Goodness Sake

Over the last decade, our tastes have fundamentally changed. The American obsession with craft brewing came to the UK shores and introduced us to resinous, bitter hoppy flavours through big IPAs. Likewise, the gin revolution – ginvolution perhaps – has introduced us to a whole new spectrum of flavours, ranging from the highly citric, through … Continued


Crafting Up A Storm

Crafting Up A Storm

There has been plenty of talk surrounding the craft beer industry, most notably because of brewing giant Heineken’s acquisition of a minority stake in Tottenham-based Beavertown. While many in the industry have turned their backs on this innovative craft brewery – who many would argue has played a key role bolstering the mainstream reputation of craft … Continued


The Benevolent and Jeroboams charity auction

The Benevolent and Jeroboams charity auction

In support of The Benevolent charity we are putting a bottle of the fantastic Suntory Yamazaki Sherry Cask 2016 up for auction. Worth in excess of £3,500 this spectacular and increasingly sought after whisky boasts a nose of sun-dried tomatoes, raisins, cloves and cocoa, a palate of sweet and sour, rich chocolate and hazelnut and … Continued


A Jeroboams Exclusive: Bimber Distillery Launch a London Rum

A Jeroboams Exclusive: Bimber Distillery Launch a London Rum

There’s growing appreciation for Rum. No longer seen as a cheap and cheerful spirit, it’s now considered a sophisticated option to pricey Whisky. Bimber Distillery have found that the typical millennial rum drinker is looking for something premium with unique flavours; but at an affordable ‘house pour’ price tag. Enter Bimber’s The London Classic Rum. … Continued


Jeroboams Moves North with a New Addition to the Group

Jeroboams Moves North with a New Addition to the Group

London’s local wine merchant, Jeroboams, is delighted to extend its neighbourhood northward to Muswell Hill, which is the eighth retail shop within the Jeroboams Group (which also includes Mr Christian’s Delicatessen in Notting Hill). When previous owners of Prohibition Wines, Paul Shanley and Louise van der Straeten, decided that new opportunities were calling, they got … Continued